My Smashwords Sales Figures

I've been neglecting my blog.

When Facebook removed the Notes feature, I told myself to use Blogger in place of the Notes feature. Sorry to say, I haven't been doing it. So, hoping to get things started again, I'll post a few figures I got from the sales of my books in Smashwords.

So, according to the numbers, I sold 578.3 books from 2011 to 2022. What's with the 0.3? How can you sell one-third of a book?

Those sales came from Scribd. They offer a partial sale (a small percentage of a book) for $0.10 with an option to buy the whole book if you liked it.

Out of those 578.3 books, I made $279.87 (USD). Why so little for the quantity of books? Did each book cost $0.48?

No, a large part of those books were sold for free. Yes, free. One of the advice from other authors, as well as Smashwords, was to offer books for free from time to time so that readers would get to know the author on the premise that, if they found the books interesting, they would later buy the author's other books. One book in particular, Travel Mashups and Mishaps, was free for four years. You can see the effect in the graph below (from 2014 to 2017). Sales during those years went sky high (relatively speaking), but my earnings hardly went up. In fact, they went down.

In 2018, I decided the free-book technique was not working, so I put prices on all my books. You can see the effect right away. Sales dropped, but earnings climbed. So, this practice of setting your prices to free doesn't work, at least for me. Book buyers who see that a book is free will likely get the book, but it probably doesn't give the author points. The buyer might even lower their opinion of them. It was that or I went overboard with the free-pricing thing.

You'll also notice that earnings spiked in 2020 and 2021, the first two years of the pandemic. Other authors also experienced increased sales during this period. It was probably because people bought more ebooks to keep them occupied during the lockdown. With the pandemic seeming to wind down, sales are going back down to pre-COVID levels.

So, in addition to checking my sales, I also checked a few other information that were available in the reports. The United States was my number one customer by a whoping 80.7%. The United Kingdom came in second at 6.7%, Australia was third at 3.9%, and Canada was fourth at 1.9%. Since all my books are in English, it follows that 93.3% of my sales would come from English-speaking countries. My country, the Philippines, came in at ninth place with only 0.6%.

Next, I checked who was doing better at distributing my books. The Apple iBookstore and Barnes and Noble shared top spot at 39.1% each. Smashwords, which is where I publish my books, only came in third with 12.1%. That's understandable because Apple and Barnes & Noble have a larger customer base than Smashwords, but I find it sad that the company that gave me my start at being an author isn't getting the lion's share of my sales.

Finally, a comparison of how my books perform against each other. Note that this isn't a fair comparison since they weren't written at the same time, and they're priced differently.

In terms of quantity, my first book, Travel Mashups and Mishaps (2011), is number one in terms of the number of books sold. Remember, however, that this book was free for a long time, and I also priced it at $0.99 for some time, hoping to get buyers interested in my other books.

By far, U-1215 (2016) is my biggest earner at $226.59, and it's still going strong. At first, it didn't sell very well, selling only three copies in two years. Then, I changed the cover in 2018, and that's when it took off.

My favorite book, Legend of the Moon, isn't doing very well. It is eighth in terms of books sold, but it is third in terms of earnings. That's because I never priced it for free. I'm planning to change the cover also, like what I did with U-1215. That might catch the attention of readers more.

You might be wondering about Hamelin. It's sold 18.1 books but only made $1.27. Similarly, God's Shower of Blessings sold five copies but earned zero. Both of these books also went through a free-book phase. That's the reason for the discrepancies.

So, there you have it. Twelve years of writing books and richer by $279.87. A pittance compared to what the more famous writers are earning, but that's okay. I get a small amount every month, and those earnings have bailed me out a few times.

I could earn more by writing more books, but I've been lazy of late. I haven't written a new book in four years. 'Need to change that. The more books you write, the more you'll earn. Of course, you have to be a good writer, and one of the ways to get better is to write more books.

Speech Fodder

I'm not going to start with how to speak, how to use gestures, how to use words, etc. You can't speak in front of people if you don't have anything to say, so the first installment of this series is techniques for finding speech fodder or speech topics.

Probably the two most common complaints I hear from people are:

  • I don't know what to say, and
  • I don't have anything interesting to say.
The two, I believe, are related, maybe first cousins. What they might really be saying is, "I don't know what to say that will interest people."

That's fine. You're new to public speaking and struggling to come up with a speech that will keep your audience awake. It's a valid concern. I've seen speakers who got flustered when they saw one of the audience yawning during their speech. Don't worry, we'll get to tips to address those in future posts.

If someone asks you to deliver a speech, one of the first things you have to know is what's the occasion.

If your former teacher asks you to speak during your old high school's commencement exercises, you know that you're expected to talk about your own high school life, how your teachers influenced your decisions in life, and you're also expected to give an inspiring message to the students and the rest of the audience. Knowing that will sort of narrow down your choices for a message.

The second thing you need to know is, who is the audience?

What are their ages? Are they all one gender? Are they all members of an organization or company? What language/s do they speak?

So, taking the same example as the previous example, if it's a high school graduation ceremony, your audience will consist of students between 15 to 17 years of age, parents ranging from maybe 35 to 50, teachers from 21 to around 60, a few relatives, friends, school officials, and guests.

With that diverse an audience, you might need to choose who you are going to address with your speech. Will it be the students? Will it be both the students and the parents? Or perhaps everyone? Which one/s you address will make your choice of topics either narrower or wider.

The third thing you need to know is, what do you know?

It's very difficult, even impossible, to talk about something you know nothing about. There might be people who can talk about a topic and look like an expert, but not everyone can do that, and, really, no one should do that. If you're found out, your reputation will be lost, among other things.

One of the things I hear people complain about is, "I don't have anything interesting to say." Don't put yourself down. Using that example of being asked to speak at a graduation ceremony. What can you say? What about your everyday experiences during high school? It doesn't even need to be inside the school, like you're on your way to or coming home from school. What about that science experiment that went wrong? It doesn't have to be a spectacular error. If you found it funny, others might find it funny too.

And stories don't need to come from you. You can approach some of your classmates and ask them for anecdotes.

"But I want to inspire these kids!"

That's great, but it's difficult to find inspiration in a story that isn't there yet. Create your speech and find the inspiring message there.

What are things you know? Things that you've experienced, things you've heard about, things you've read, things you've seen, there are all sorts of sources for your message. You just need to make some effort in finding them.

But I wasn't born with speaking skills.

Congratulations, all of us were born knowing only how to cry when we were hungry, in pain, or uncomfortable. The only difference between speakers and you is, speakers learned how to speak, and if they can learn, so can you. 


Introduction to the Public Speaking Series

I'm going to deviate from the original purpose of this blog by posting about public speaking instead of sharing stories. I joined Toastmasters International back in 2003, and they helped me a lot in learning how to speak in front of an audience. I am an introvert by nature, but becoming a public speaker helped me make better presentations, learn how to conduct seminars and workshops, and accept speaking engagements. This series is intended for those fledgling speakers out there who are just starting or those who already have some experience but want to improve.

Just as a backgrounder regarding my experience. I joined Toastmasters in September 2003, but even after joining, I didn't pluck up the courage to deliver my first speech until January 2005. How's that for being nervous? 😀

Once I got started, however, I began delivering speeches every month or two, and with each speech, my nervousness was slowly being conquered.

Conquering that fear, unfortunately, was only half the battle. You can get up in front of people and speak with confidence, but if you can't connect with the audience, if you don't hold their attention, and if you don't touch them with your words, you might as well speak in front of a pile of rocks. So, learning how to speak is the other half of becoming a public speaker.

So this series of posts (it wouldn't be practical to put everything on one post), I'm going to give you tips for:
  • choosing your speech topic;
  • getting over the fear of speaking in front of people;
  • organizing your speech;
  • speaking with passion;
  • using words;
  • using gestures;
  • using your voice;
  • using props; and
  • inspiring people.

I'm not sharing this on my Facebook page simply because I'm going to convert this to a video series. If people read this by chance, that's fine. Some people prefer reading to watching, so these posts will be perfect for them.

Reading My Sales Report from Smashwords

This is part of my sales report from Smashwords. It says I just had $23.92 for the sale of eight copies of U-1215 (my best-selling book). From that, my royalties are:

$14.36 (60%). That $-3.06 and $-0.54 are taxes, so my total earnings come to $10.76. That amount will be transferred to my PayPal account around the 21st of June.

U-1215, I might add, is not really my favorite book but for some reason, it's selling very well. I could try making another book in the same vein (war genre), but not yet. I'm still busy making another book. I won't say what it is yet, but I hope to finish it within the year.

Coffee Mug Makes Strange Noise

This is my coffee mug. When I make coffee and pour in hot water, it starts making this noise. Sounds like it's crying. 😄


 

The Future of Air Travel?

Good morning, ladies and gentlemen.

Congratulations for being the first passengers of Auto Airways.

Right now, we are cruising at Mach 3 at an altitude of 60,000 feet. Faster and higher than any piloted passenger aircraft.

Yes, ladies and gentlemen. This flight is the first for a fully-computerized passenger aircraft. What that means is, this aircraft doesn't have any pilots.

But no need to worry, this aircraft has all the latest in computer design and programming. You are all safe.

Nothing can go wrong...go wrong...go wrong...go wrong...go wrong...kzzzt.

My Star Trek Desktop


 

Back in 1960's, I glued myself to the television and watched Star Trek while other kids were probably watching cartoons or some other kiddie show. I marveled more at the technology than the stories and this was where my fascination with technology started.

One of the things that I liked about the newer Star Trek series is the control screens. It's called LCARS, an acronym for Library Computer Access/Retrieval System. The name is a misnomer, in my opinion, since this interface is not only used to access the library but also for monitoring and controlling the ship's systems.

I had been thinking of how I could implement a similar screen on my computer's desktop and came up with the one above. It's not exactly like an LCARS because it's not supposed to use icons. It's just an image that I created using PowerPoint and sized to fill the screen. It took several tries because I couldn't understand why the icons didn't land in the proper places. Then I figured out that the background was a little too large and I had to resize it several times before everything fit into place.

If I could figure out a way to create a screen that doesn't use icons, it would be closer to the real thing. I haven't figured out how to do it but I'll keep thinking.